Aileen is a senior marketing strategist with over 20 years of experience, including more than a decade at C-Suite level. As Fitzgerald Power’s fractional CMO, she works closely with the leadership team to shape and execute marketing strategy across brand, digital, and communications.

She has delivered multiple award-winning campaigns for clients across retail, food and beverage, e-commerce, and B2B sectors — blending commercial acumen with creative thinking to drive growth and impact.

In 2019, Aileen launched her own consultancy, partnering with ambitious brands to scale strategically and stand out in competitive markets. She holds a degree in Marketing from the Marketing Institute of Ireland.